About Andy O'Neil

I'm a B2B automation consultant who helps SaaS founders and small business owners (typically companies with 10-50 employees) stop bleeding money from broken systems, tool sprawl, and operational chaos nobody's noticed yet.

I find the money your chaos is costing you.

That's the short version. Here's the longer one.

The Work

I'm a B2B automation consultant who helps SaaS founders and small business owners (typically companies with 10-50 employees) stop bleeding money from broken systems, tool sprawl, and operational chaos nobody's noticed yet.

Since 2013, I've been a full-time freelancer. In that time, I've completed over 800 hours of "co-building sessions"—which is exactly what it sounds like. I don't disappear into a cave and emerge six weeks later with a deliverable you don't understand. I build systems with you, in real-time, on Zoom. You watch. You learn. You walk away knowing how your own systems work.

This approach is 3-5x faster than traditional methods. And more importantly, you're never dependent on someone else to fix what breaks.

What I Actually Do

I audit tech stacks. Most businesses I work with have 6+ tools. They use maybe 2 of them well. The rest? Shelfware bleeding $200-500 a month that nobody notices.

I fix broken automations. That Zap you set up three years ago? It probably stopped working months ago. You just don't know it yet.

I build systems that mirror real work. Automation for automation's sake is stupid. The goal is replicating what actually needs to happen—just faster and without human error.

I eliminate tool sprawl. You don't need 11 subscriptions. You need 3 good ones that actually talk to each other.

The Claude Stack

I've developed a methodology I call "The Claude Stack"—a systematic approach using Claude AI's features to take businesses from Chaos → Clarity → Control. It's built on a simple premise: most people use AI to ask questions. I help people build AI systems that compound over time.

This isn't about chasing the latest shiny AI tool. It's about constructing organized frameworks (Claude Projects) that systematically grow your operational intelligence.

The Philosophy

Here are some things I actually believe:

"The tool ain't broke. How you use it is." I've watched clients blame software for problems that are actually process problems. The tool works fine. Your workflow doesn't.

"You can't fix what you can't see, and you can't see what nobody showed you." Chaos doesn't announce itself. It just costs you. Every month. Quietly.

"Simple scales. Complicated fails." The 47-step automation you're proud of? It's going to break, and when it does, nobody will know how to fix it. Including you.

"Process before platform." Stop shopping for tools until you know what you're actually trying to accomplish.

"Everyone's selling you the future. I help you fix today." I'm not here to get you excited about what AI might do in five years. I'm here to stop the bleeding that's happening right now.

The Background

I came up through Christian media—specifically, over a decade of work with Bott Radio Network, one of the largest Christian radio networks in the country. That work taught me something important: most organizations aren't struggling because they lack tools or technology. They're struggling because the systems connecting their tools and their people have gaps nobody's mapped.

Before I was the "automation guy," I was the "figure out why this isn't working" guy. Turns out those are the same job.

The Deeper Why

This is the part I don't usually lead with, but it matters.

I'm a Christian. Not the "slap a Bible verse on my email signature" kind. The kind that believes my work is ministry—that the people I work with aren't just "clients" but people entrusted to my care.

The shepherd imagery matters to me. Not because I'm claiming some special role, but because it reframes what I'm actually doing. A shepherd doesn't just move sheep from point A to point B. A shepherd knows the flock. Sees the one that's limping. Notices when something's off.

That's how I try to approach my work. Yes, I'm building automations and auditing tech stacks. But I'm also paying attention to whether you're overwhelmed, whether the real problem is the system or the stress you're carrying, whether what you're asking for is actually what you need.

This isn't about imposing my beliefs on clients. It's about operating with genuine care in a business world that often treats people as transactions.

What Working With Me Looks Like

Co-building sessions. We get on Zoom, share screens, and build together. You learn your own systems. I refuse to create dependency.

Real-time problem solving. I don't take notes and disappear for a week. We solve things while we're looking at them.

No jargon. If I can't explain it clearly, I don't understand it well enough to build it.

Maximum autonomy for you. My goal is to work myself out of a job. I want you to understand your systems well enough that you don't need me anymore.

What I'm Not

I'm not a course seller. I don't have a $997 program that promises to change your life. I have practical expertise applied to your specific situation.

I'm not an AI hype machine. Half the "revolutionary AI tools" people are excited about will be gone in two years. I focus on what actually works.

I'm not the cheapest option. If you're looking for the lowest bid, I'm not your guy. If you want the problem actually fixed, let's talk.


I share frameworks and insights on LinkedIn. Implementation details—tutorials, video walkthroughs, and the stuff that doesn't fit in a post—live on this site.

If you're reading this and something resonated, reach out. Even if you're not sure what you need. Figuring that out is half the work.